Lara Weiss

Given the opportunity - I can do just about anything! My main objective is to help Independent Hotels be successful, especially those great properties that have an experience to offer but just haven't figured out how to get their property in front of Travel Agents! Autonomous Hospitality (AH) was founded to create a network of resources specifically to help Independent Hotels stay Independent and compete against the big Chains!! My 28 years in the Hotel Industry have provided a deep knowledge of Boutique and Independent Hotels where I have been responsible for Revenue Strategies across all channels. I have 20+ years experience in Business Travel Sales and have been managing Consortia and TMC relationships for GDS distribution companies for the last 11. AH specializes in travel agent and business travel account development for independent hotels, with members globally! In tandem, I provide Consortia/TMC management services for SiteMinder distribution on GDS chain code GD and their growing direct connect agency partnerships with TMCs like Roomit by CWT and Hickory Travel. AH also offers consulting on GDS and BT sales strategies as the industry continues to streamline the business managed by both corporate and leisure travel agents. We have the resources to improve your online distribution and provide a detailed perspective on how to best present your hotel in the GDS and the OTA market. We provide National account services to help get your hotel in front of Global business travel accounts. I have put together a network of ICs over the last eight years, working with independent hotels to assist them to increase revenue and market share through the GDS channel and provide direct sales outreach opportunities through sales calls, events and tradeshows. Specialties: Strategic Sales Planning Travel Agency Navigation GDS Distribution and Marketing Consortia/TMC Management