LaRita Phillips
Applications Analyst@ Abrazo Health
Phoenix, Arizona, United States
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Larita Phillips is a highly experienced Database Marketing professional with 16.3 years of work experience. Based in the United States, she is responsible for the functionality and accuracy of the marketing database. Larita utilizes segmentation tools such as Prizm, Cohorts, and Scarborough to analyze data and segmentate it. She is skilled in using software changes and has a strong background in data transformation and data house holding. Larita has worked at Abrazo Health as an Applications Analyst in the Research & Analytics department since June 2007.
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Emails and Phone Numbers

@abrazohealth.com
+1 602674****
+1 623561****
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Database Marketing: Responsible for the functionality and accuracy of the marketing database; Perform monthly database builds, data analysis and data segmentation on Demographic data; Utilized segmentation tools such as Prizm, Cohorts and Scarborough data for database builds and response analysis reporting; Plan and implement all software changes to Analytix; Create scheduled reports and ad hoc reports using Analytix SEQ; Design and test exports from transactional systems within the company and from external customers; Liaison between Integrated Marketing department, Information Systems and software vendors, to ensure optimum performance of database software; Create data transformation routines and data house holding routines for large quantities of data. Specialties: Technical Skills: PL/SQL Certified Visual Basic MS ACCESS SAS COBOL SQL Analytix Crystal Reports

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Work Experience

Phoenix, Arizona, US

Hospitals and Health Care

1578
Phone
+1 6026741400

LaRita Phillips's Professional Milestones

  • Applications Analyst (2007-06-01~): Implementing efficient application solutions to streamline processes and enhance customer satisfaction.