Laura Roncoroni
Precision Medicine Manager | >18y experience in Pharma | Comprehensive knowledge of Mktg, Business Analysis, Diagnostic and creating innovative services for business@ Novartis Oncology
Varese, Lombardia, Italy
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Laura Roncoroni is a highly experienced professional with 23 years of work experience in the pharmaceutical industry. She has a strong background in marketing management, oncology, sales effectiveness, and market analysis. Based in Italy, specifically Lombardy-Varese, Laura has worked in various roles at Novartis Oncology, including Market Insights and Business Analysis Manager and Business Intelligence Manager. She is currently the Precision Medicine Solutions Manager, supporting key centers to ensure diagnostic screening for patients with specific diseases. With expertise in diagnostic projects, brand strategy, and customer relationship management, Laura is a valuable asset in the field of oncology.
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Emails and Phone Numbers

@novartis.com
@libero.it
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About

Extensive marketing experience gained through 10 years of working in Pharmaceutical area: OTC and Rx products (anti smoking products, paediatric products and companion animal products), specialties products (multiple sclerosis and oncology area). More than 6 years experience in Market Insights and Business Analysis in Oncology and Hematology area. Since January 2020 I’m Precision Medicine Solutions Manager. I support key centers to ensure appropriate diagnostic screening for patient with a specific disease through the design and implementation of tailored projects for key oncology centers. Specialties: diagnostic projects, brand strategy, customer relation mktg, business analysis, project&planning, market insights.

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Work Experience

Novartis Campus, Basel, Switzerland, 4056, CH

Pharmaceutical Manufacturing

2390
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Laura Roncoroni's Professional Milestones

  • Researcher In Business Administration & Marketing (2004-05-01~2004-07-01): Conducted comprehensive analysis of business administration and marketing strategies to inform strategic decision-making.
  • Market Insights And Business Analysis Manager (2014-04-01~2019-12-01): Maximized company revenue by Analyzing market trends and implementing data-driven strategies.
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Education

Università degli Studi di Milano-Bicocca
Università degli Studi di Milano-Bicocca