Lee Matsumoto

Marketing Program Manager with extensive agency and corporate experience. Noted for ability to lead cross-functional teams to deliver engaging web and digital projects. • Solid project management and team leadership abilities – able to create concise project plans, gain consensus amongst stakeholders and keep project on schedule and on target from inception to completion • Results-oriented; Unique blend of strategic and creative proficiency that has consistently been valued by employers and colleagues • Highly skilled at managing multiple projects concurrently, as well as coordinating resources and adhering to budgets • Excellent copywriter and copy editor; experience with web analytics and performance tracking PROJECT HIGHLIGHTS NETGEAR Manager of packaging and channel kit elements for SMB and Cable product lines. Boardvantage Manager of all integrated marketing projects. Successful rebranding of company was instrumental in leading to Nasdaq acquisition. Cisco Live Virtual Oversaw inaugural launch of Cisco Live Virtual, an online virtual experience with 3D environments, extensive on-demand and downloadable content, and e-commerce registration. Cisco Live Managed development of Cisco Live conference registration site for two consecutive years. Project included a complex, engaging front end and a dynamic back end content management system Cisco Execnet Managed an award-winning online video program featuring Cisco senior executives presenting industry-leading content enhanced with animation and motion graphics Who Wants To Be A Millionaire Online Game Managed Flash-based online version of game show during the height of its popularity. Included weekly updates to the game and related sponsorship trivia games ABC.com Managed staff on extensive daily maintenance of entire prime time section of ABC.com web site Electronic Arts Managed entire suite of video game packaging components for multiple console platforms (including localization).