Leena van Raay

In 2011, I made a pivotal decision to depart from my stable medical research career and embark on an entrepreneurial journey as the founder of Bike n' Blend Pty Ltd. Since then, I have been wholly dedicated to the success of this remarkable events company. Bike n' Blend specializes in utilizing Australian-made blender bikes to help brands distinguish themselves in an enjoyable and health-conscious manner, all while fostering sustainability. At Bike n' Blend, we thrive on engaging audiences through more than 600 pop-up events annually in Melbourne, Sydney, and Brisbane. Our expertise lies in catering to large-scale events like the Australian Open, conferences, expos, prominent council festivals, and renowned shopping centers. Notably, we have forged impactful partnerships with esteemed entities such as Westfield Shopping Centres, AIA Insurance, Lululemon, ANZ, and Bupa. My profound passion lies in leveraging our unique and engaging approach to elevate brands. Whether it entails blending smoothies on a bike or enlightening individuals about the myriad health and sustainability benefits of cycling, I am fervently committed to making a lasting impact. Furthermore, my extensive cycling experiences, including navigating Samoa, Tonga, Western Victoria, and various Asian countries, have bestowed upon me the fitting moniker of 'Cycling Smoothie Director.'