Lionel VIANO
directeur de la stratégie commerciale et du marketing@ Abylsen
France
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Lionel Viano is a highly experienced professional with over 21 years of work experience in key account management, sales management, business development, and project management. Based in France, he currently serves as the Director of Commercial Strategy and Marketing Group at Abylsen. With a strong background in managing key accounts and implementing successful marketing strategies, Lionel has successfully led projects in both offshore and offshore locations. He is skilled in client tracking, lobbying, and negotiating contracts, and has expertise in B2B sales cycle management. Lionel's extensive knowledge and experience make him a valuable asset in the field of engineering and commerce.
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Emails and Phone Numbers

@yahoo.com
@abylsen.com
+33 142567****
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About

Directeur de la Stratégie Commerciale et du Marketing Groupe Directeur Grands Comptes / Directeur des Projets Abylsen / M&A Membre du Comité de Direction / COMEX Développement Commercial / Account Management > Définition de la stratégie commerciale Grands Comptes: cartographie client, lobbying > Pilotage des Key Account Managers > Négociation des contrats cadre > Maitrise du cycle de ventes complexes B2B : prospection, identification de leads, élaboration d’offres techniques et financières, négociation Achats, suivi contractuel et des SLA, négociation d’avenants > Responsable du delivery projet avec engagement de résultats > Mise en place de projets en near-shore (Espagne, Maroc) et offshore (Inde) Management & RH > Recrutement et encadrement d’équipe pluridisciplinaire Ingénieurs et Commerciaux > Gestion des carrières et des compétences : formation, salaire, bilans annuels, coaching Direction de Centres de Profits > Etablissement de Business Plan > Gestion de Business Unit > 15M€ > Suivi des encours et amélioration de la rentabilité Marketing > Mise en place d’actions marketing points de vente et marketing relationnel > Etude marché, ciblage clients Secteurs / Métiers > Industries : Automobile, Aéronautique, Défense, Pharmaceutique, Énergie > Ingénierie et R&D : Electronique, Systèmes et Logiciel Embarqué, Applicatif IT, Digital Langues > Anglais : très bon niveau courant et professionnel (TOEIC : 965) > Italien : très bon niveau Informatique: Pack Office, outils CRM

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Work Experience

91, Avenue des Champs-Élysées, Paris, Île-de-France, 75008, FR

IT Services and IT Consulting

1902
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Lionel VIANO's Professional Milestones

  • directeur de la stratégie commerciale et du marketing (2017-05-01~): Building strong relationships with key clients, resulting in increased revenue and client satisfaction.
  • Marketing Research Analyst (2004-10-01~2006-10-01): Conducted extensive market research, optimizing marketing strategies to drive brand awareness and increase customer engagement.
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Education

American University Washington College of Law
American University Washington College of Law1041379200-1041379200
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