Luca Ferrari

General Manager, Vice President of Sales, Sales Director and Senior Account Executive with extensive international experience. Proven track record in breaking into new markets, scouting for new business opportunities and providing profitable revenue growth in multinational companies, medium size companies and startup’s. Deep, hands-on understanding of IaaS, SaaS and PaaS software models with related license and commercial schemes in various industry sectors, like Telecommunications, Internet-of-Things, Automotive, Hospitality, Retail, Fashion & Luxury, Consumer Packaged Goods. My expertise also include Big Data, Business Analytics, Integration, Cloud, IoT, Mobile Network Infrastructure and related business models. Ability to quickly bring new revenue by winning new customers and increasing the average deal size, thanks to detailed understanding of the goals and needs of the Prospects/ Customers. Defined and introduced innovative license schemes and new contractual models, aiming at satisfying Customer needs and creating recurring business. Worked successfully with Product Management and CTO office to monitor technology and market evolution, identifying new products and services and repositioning existing solutions and technologies to new markets, like IoT (Internet of Things) for mobile operators and large enterprises. Thorough knowledge of all most recent sales methodologies, forecasting tools and best sales practices. Created and managed international sales teams selecting highly skilled professionals located in various geographical areas (Sweden, UK, DACH, MEA) with deep knowledge of the local markets, that I managed remotely, running complex sales cycles with very large Customers. Seniority, business understanding and cultural standing needed to develop strong relationships with stakeholders at all levels. I am used to dealing with CXO’s as well as Investors, Venture Capital and Private Equity Funds. Contact details: [email protected]