Lucas Barbosa

With more than 15 years of experience in digital marketing, I have honed my skills in developing strategies that drive performance. My expertise includes website development, ecommerce, landing pages, CRM, SEO, email marketing, social media, Google ads, and lead generation campaigns. Countries I lived: Australia 5 years | Portugal 3 years | New Zealand 1 year | Based in Brazil • Expert in developing and implementing digital marketing strategies that drive performance and ROI. • Skilled in CRM setup, training, and automation to streamline business processes and enhance customer experience. • Experienced in creating and executing successful lead generation campaigns to generate high-quality leads and increase conversion rates. • Knowledgeable in LGPD and GDPR compliance to ensure data privacy and protection. • Proficient in SEO techniques to improve website ranking and visibility in search engines. • Accomplished in creating compelling proposals and securing new business opportunities. • Proficient in creating and optimizing Facebook and Instagram ads to reach target audiences and drive conversions. • Skilled in managing and optimizing Google Ads campaigns, including Responsive Display, Search, Remarketing, RLSA, and Conversions. • Experienced in web analytics, including heat-mapping, traffic analysis, and reporting, to identify areas for improvement and optimize website performance. • Skilled in developing and executing effective email marketing automation campaigns to drive engagement and increase ROI. • Proficient in web design and branding to create visually appealing and memorable digital experiences. • Knowledgeable in creating comprehensive online marketing plans that align with business objectives and drive results. • Experienced in digital design for Facebook Ads, Instagram Ads, LinkedIn, and Google Display Ads, to create engaging and high-converting ad creatives. • Proficient in developing and managing WordPress websites and e-commerce platforms. • Skilled in real-time web analytics dashboards to monitor website performance and make data-driven decisions.