head of marketing at place exchange@ Place Exchange
New York, New York, United States
Lynda Liu
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New York University
Real-Time AI Research
FlashIntel GPT
Tell me more about Lynda Liu?
FlashIntel GPTLynda Liu is a highly experienced digital marketing professional with 16.3 years of work experience. Based in the United States, she specializes in online advertising, digital strategy, digital media, and social media marketing. As the head of marketing at Place Exchange, she oversees sales enablement, product marketing, PR comms, and corporate branding. Lynda has also worked as a brand owner and ran marketing channels for Holler, Celtra, and Netmining. She has a strong background in digital media planning and has worked with a variety of clients, including tech and media companies.
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About
I help tech and media companies build their brand, develop messaging, and engage with target audiences using compelling content and integrated marketing strategies. As the head of marketing at Place Exchange, I am responsible for sales enablement, product marketing, PR comms, and corporate branding. In my previous roles, I was the brand owner and ran all marketing channels for Holler (formerly Emogi, a messaging content engine), Celtra (creative management platform), and Netmining (programmatic targeting solution). I started out my career agency side as a digital media planner at FCB.Host of:Feast Meets West (feastmeetswest.com), the podcast on Heritage Radio Network about Asian food#NOBSMKTG (meetups.marketing), meetups for the present-day marketer
...See MoreWork Experience
Head Of Marketing
head of marketing at place exchange
Advertising Services
Lynda Liu's Professional Milestones
- Workflow COOrdinator (2008-05-01~2010-05-01): Streamlined and optimized workflow processes, resulting in reduced time-to-market and improved project efficiency.
- head of marketing at place exchange (2019-12-01~2022-10-01): Transformed marketing strategy to drive customer acquisition and increase revenue, resulting in increased brand visibility and customer engagement.
Education
Communication,
Communication Studies,
Bachelors,
Bachelor Of Science
1986Skill
Digital Marketing
Online Advertising
Digital Strategy
Digital Media
Social Media Marketing
Advertising
Marketing
Web Analytics
Marketing Strategy
Social Media
Social Networking
Mobile Marketing
Creative Direction
Online Marketing
Integrated Marketing
Strategy
Monetization
Direct Response
Interactive Media
Segmentation
Art Direction
Certification
Colleagues
Jason Shao
chief operating officer at place exchange
Dave Etherington
chief commercial officer at place exchange
Alex Florio
Sales Director
Ari Buchalter
Chief Executive Officer
Arjun Rao
vp engineering at place exchange
Other Named Lynda Liu
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Lynda Liu works for Place Exchange
Lynda Liu's role in Place Exchange is head of marketing at place exchange
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Lynda Liu's colleagues are Jason Shao,Dave Etherington,Alex Florio
Lynda Liu's latest job experience is head of marketing at place exchange at Place Exchange
Lynda Liu's latest education in New York University
