Madalene S.
Staffordshire University
Tell me more about Madalene S.?
Madalene S. is an Omnichannel B2C Marketing Specialist with over 18 years of experience in trade and channel marketing, retail marketing, brand and category management, shopper marketing, and multi-channel marketing. Based in Singapore, she has a strong track record of delivering high-impact regional GTM brand strategy for digital and trade marketing and retail experiences for JAPAC and Greater China. Madalene's passion for technology and innovation has led her to embrace continuous improvement and add real value to her work. She thrives on generating consumer experiences, making a lasting impression, and impacting their lives.
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About
I am an Omnichannel B2C Marketing Specialist with over 18 years’ experience delivering high impact regional GTM brand strategy covering digital and trade marketing and retail experiences for JAPAC and Greater China. Beginning my career in traditional retail marketing provided a solid foundation for me to embrace technology and innovation through a continuous improvement mindset that has allowed me to stay relevant and in so doing, add real value. I thrive on generating consumer experiences whether in-store or online that resonate with them, make a lasting impression and impact their lives. Please feel free to contact me directly at: [email protected] I look forward to connecting with you!
...See MoreWork Experience
multifaceted omni-channel b2c marketing go-to-market specialist | scrummaster csm® | #madmorningcoffee
Software Development
Madalene S.'s Professional Milestones
- Regional Trade Marketing Manager, Apj And Aec, Personal Printing System Grp Channel Sales Organisation (2011-03-01~2015-01-01): Built comprehensive regional trade marketing strategies to maximize brand visibility and drive revenue growth.
- Senior Channel Marketing Manager, Apac/japan (2015-01-01~2017-05-01): Successfully implemented marketing strategies for APAC/JAN territories, resulting in increased growth and market share.
Education
Bachelors,
Bachelor Of Arts,
Marketing,
Business Studies
788918400-883612800Skill
Trade And Channel Marketing
Retail Marketing
Brand And Category Management
Shopper Marketing
Multi Channel Marketing
Management
Trade Marketing
Strategic Planning
Marketing Communications
Crm
Marketing Strategy
Competitive Analysis
Strategy
Sales Management
Market Research
Advertising
Integrated Marketing
Marketing Management
Retail
Marketing
Fmcg
Product Development
Market Planning
Product Launch
Leadership
Sales
Product Marketing
Brand Management
Market Analysis
Customer Insight
P&l Management
Key Account Management
Mobile Devices
Sales Operations
Digital Marketing
Budgets
Product Management
Marketing Research
Brand Development
Segmentation
Pricing
Certification
Colleagues
Other Named Madalene S.
Frequently asked questions
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Madalene S.'s social media include: Linkedin,
Madalene S. works for Microsoft
Madalene S.'s role in Microsoft is multifaceted omni-channel b2c marketing go-to-market specialist | scrummaster csm® | #madmorningcoffee
Madalene S. works in the industry of Software Development
Madalene S.'s colleagues are Mekki Mohamed,Adnan Thariq,Alexander Virgil Popa
Madalene S.'s latest job experience is multifaceted omni-channel b2c marketing go-to-market specialist | scrummaster csm® | #madmorningcoffee at Microsoft
Madalene S.'s latest education in Staffordshire University