Marcia Jacobs
Tell me more about Marcia Jacobs?
Marcia Jacobs is a highly experienced Senior Marketing Technology Executive with over 30 years of work experience. She has a strong background in CRM, database marketing, product marketing, management, and analytics. Marcia is known for her ability to strengthen client relationships and drive profit within existing customers. She is a Solution-ORIENTED STRATEGIST who excels at developing innovative action plans that advance client goals while expanding internal profits and market opportunities. Marcia is skilled in designing and building technical solutions and building technical solutions to transform at-risk accounts into profitable and stable clients. She is a proactive team leader with a track record of building and directing high-performance client services teams.
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::: SENIOR MARKETING TECHNOLOGY EXECUTIVE :::INFLUENTIAL, CLIENT-FACING EXECUTIVE who strengthens current client relationships and drives profit within existing customer base as well as develops trusting relationships with new clients to establish a solid foundation for long-term account success. SOLUTION-ORIENTED STRATEGIST adept at developing innovative action plans that advance client goals while expanding internal profits and market opportunities. Leverage industry expertise and extensive database and product marketing experience to transform at-risk accounts into profitable, stable clients by designing and building technical solutions as well rebuilding relationships and mitigating obstacles to success. PROACTIVE DEPARTMENT LEADER with a track record of building and directing high-performance client services teams. Mentor and motivate staff to exceed expectations, empowering team to excel in high-pressure environments. Demonstrated ability to deliver the highest quality client service and solutions while providing hands-on leadership to increase organization’s profit, manage internal operations, and maintain P&L.Specialties: * Team Leadership & Operations* Client Implementation Methodology and Process* Client Relationships & Management* New Market Development* Database & Product Marketing* Business Planning & Development* Sales Support
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Marcia Jacobs's Professional Milestones
- Vice President - Solutions | Director - Product Marketing | Vice President - Application Consulting (2000-01-01~2001-01-01): Driving product development and execution to foster brand awareness and market competitiveness.
- Senior Director Client Services (2012-08-01~2012-12-01): Expanding client base, optimizing efficiency and driving personalized service.
Skill
Crm
Database Marketing
Product Marketing
Management
Analytics
Multi Channel Marketing
Direct Marketing
Strategic Partnerships
Marketing Strategy
Email Marketing
Sales
Leadership
Integrated Marketing
Product Management
Team Leadership
Saas
New Business Development
Segmentation
Databases
Mobile Marketing
Marketing
Digital Marketing
Marketing Automation
Competitive Analysis
Business Planning
E Commerce
Campaign Management
Customer Acquisition
B2b Marketing
Demand Generation
Salesforce.com
Lead Generation
Online Marketing
Web Analytics
Change Management
Business Process Improvement
Client Services
Project Management