Marina Glinkina
CRM Manager | Email Marketing And Creative Approach To Higher Or And Target Audience@ Oriflame Cosmetics
Antalya, Turkey
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Marina Glinkina is a highly motivated CRM Specialist with over four years of experience in CRM and email marketing. She is skilled at communicating digitally in multiple channels and able to reach the right email folder. Marina is also proficient in tailoring communication and ensuring a balance between sales mailings and useful content communications. She has knowledge of UX design principles, allowing her to create impactful and beautiful communications, including newsletters and popups. Marina has worked in various marketing roles, including CRM Specialist at Oriflame Cosmetics and Email Marketing Specialist at Citilink.ru. She is currently based in Turkey.
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About

A skilled and highly motivated CRM Specialist with over four years experience in CRM and email marketing. Skilled at communicating digitally in multiple channels, able to reach the right email folder. Effective at marketing to users by tailoring communication and ensuring a balance between sales mailings and useful content communications through various direct digital channels and segmentations. Knowledge of UX design principles enables creation of impactful and beautiful communications, including newsletters and popups, from scratch — to create high conversional engagement.

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Work Experience

Oriflame Holding AG, Schaffhausen, Schaffhausen, CH-8200, CH

Personal Care Product Manufacturing

26457
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Marina Glinkina's Professional Milestones

  • Chief Marketing Officer (2015-09-01~): Developed and executed a comprehensive marketing strategy to drive brand awareness and increase customer engagement.
  • Customer Relationship Management Specialist (2020-03-01~): Establishing efficient communication strategies to enhance customer satisfaction and loyalty.
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Education

Plekhanov Russian University of Economics
Plekhanov Russian University of Economics

Marketing

2009-2014