Mark Sneathen

I love building high-performing teams and growing businesses.Currently, I'm SVP of Sales at aqfer. With Aqfer, MadTech platforms are building new capabilities, accelerating growth, and thriving in the face of evolving consumer privacy requirements. We work together with clients to build faster, build cheaper, and build better.In my prior role, I was a sales leader at Mediaocean (owned by CVC & TA), the leading SaaS platform for automating ad buying and ad personalization. I joined the company as part of the 4C acquisition where I was leading the sales team, helping clients manage and optimize their paid social marketing.Early in my career, I honed my business strategy, analytics, and leadership skills for eight years as a marketing strategy consultant to Fortune 500 and startup clients. Next, I took on a leadership role at Nielsen to help build its new media analytics business. After growing the analytics business to $100MM, I led the Automotive & Entertainment client vertical at Nielsen, managing the P&L and team of 50 people. Specialties: AnalyticsBrand and Product MarketingBusiness DevelopmentCoachingCross-functional LeadershipDigital and Social MediaGrowth and Revenue StrategyIndustry PartnershipsMarketing Effectiveness and ROINew Product and Service InnovationSaaS, Data, and Insights SolutionsSales LeadershipSales Productivity