Marshad Alzafiri

I served as a liaison between executives and the public and work with different people to ensure the smooth running of the programming processes. At all times I was expected to be alert, accessible, ready to obtain information, and at ease with my company. I did meetings with directors or executives to discuss forward planning, writing plans and reports for past and future programs. I also conducted market research and wrote reports on what the findings might mean for the specific program or company. I assisted senior researchers by giving inputs and analyzing previous recorded data. I also analyzed media to know the best marketing and advertising venues for advertisers and held meetings with advertisers to discuss what type of audience they want to attract, I compared ratings data to know which showed the audience is watching.