Mats Ulenius
Founder | Chief Executive Officer@ Reeler (Techstars '22)
Stockholm, Stockholm, Sverige
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Mats Ulenius is a highly experienced marketing professional with 33.8 years of work experience. He specializes in marketing strategy, integrated marketing, social media, direct marketing, and marketing. Based in Stockholm, Sweden, Mats founded Reeler, a global marketing director, to streamlining user-generated content campaigns. Reeler helps brands engage end-users in communication, allowing end-users to handle photo shoots and video production. With a focus on user-generated content, Reeler is a productivity platform that streamlines UGC campaigns and helps B2B customers make their marketing more authentic and sustainable.
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Emails and Phone Numbers

@ef.com
@reelertech.com
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About

After many years in global digital marketing and sales, in 2021 I founded Reeler together with Magnus Bågenholm. We wanted to create something I had been missing when I was a global marketing director: a great tool for streamlining user-generated content (UGC) campaigns. At Reeler, we help brands get real by engaging their end-users in communication. We want to make marketing more authentic – and put a brand's community at the center of marketing – by letting end customers handle photo shoots and video production. For consumer brands that understand the power of user-generated content (UGC), Reeler is a productivity platform that streamlines UGC campaigns. By making UGC easy, we help our B2B customers make their marketing more authentic, customer-aligned, and sustainable – boosting brand engagement and future-proofing sales.At Reeler, we help brands get real.Mats [email protected]+46 (0)734 132116

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Work Experience

Malmskillnadsgatan 32, Stockholm, Stockholm, 111 51, SE

Software Development

4
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Mats Ulenius's Professional Milestones

  • Chief Executive Officer (2021-03-01~): Expanding market presence and establishing strong strong relationships with key stakeholders for increased sales and brand recognition.
  • Founder | Chief Executive Officer (2021-08-01~): Growing and expanding the company's global presence through strategic collaboration and market penetration.
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Education

Stockholm University
Stockholm University

Cinema Studies

2009-2018
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