Maura Welch

Marketing leader innovating in web3 digital ownership and applying targeted marketing and communications strategies that grow revenue and increase product and brand awareness in competitive markets. I thrive on “new and never been done before” initiatives in entrepreneurial and change environments. I’m passionate about strengthening positive connections between people and ideas that, in turn, strengthen community — and translating that into business results, great products, and cohesive teams. I’ve led B2C and B2B marketing and communications for growth and start-up businesses, content marketing, product marketing and customer acquisition for leading websites and apps. I’ve managed leading brands and started new brands from scratch. My core skills include: • Strategic marketing and communications • Product marketing • Campaign and program development • Brand development and innovation • Content marketing • Customer acquisition • Editorial management • Marketing management • Community development I focus on how technology, innovation and business practices affect our lives, our work, and our environment. That has led me to work with organizations such as the Oasis Consortium, National Marine Sanctuaries Business Advisory Council and TEDx, and was the inspiration for a weekly column and daily blog I wrote for the Boston Globe. I love to develop unique projects that support meaningful goals and the people who develop them.