director category development at wells enterprises@ Wells Enterprises
Cincinnati Metropolitan Area
Melanie Saffell
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Butler University
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FlashIntel GPTMelanie Saffell is a highly experienced professional with 23.8 years of work experience in marketing research, customer insight, and market research. She is based in Cincinnati, Ohio, United States. Melanie has a strong background in channel and category development, brand management, and syndicated marketing research. She excels in business analysis, strategic problem solving, and project management. Melanie is skilled in building and managing high-performing teams and has a passion for driving organizational change. Her strengths include data analysis, strategic problem solving, and brand management.
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About
Strong, progressive, experience in Channel & Category Development, Brand Management, and syndicated Marketing Research. Extensive knowledge of business analysis, strategic problem solving, and project management. I have experience of building and managing a high performing team while cultivating a strong, fun, performance focused atmosphere. I Enjoy working across functions to drive organizational change, leading to strong business results. Strengths: Data Analysis and Insights, Strategic Problem Solving, Brand Management, Building High Performing Teams, Thought Leadership, Category Development, Cross Functional Partnership, Performance Measurement, Presentation Skills, Marketing Strategy, Assortment Optimization, Sales Strategy
...See MoreWork Experience
director category development at wells enterprises
Food and Beverage Manufacturing
Melanie Saffell's Professional Milestones
- Client Manager (2005-01-01~2012-09-01): Maximized client satisfaction and loyalty through personalized service and effective communication strategies.
- Senior Manager Category & Channel Development (2017-07-01~2018-08-01): Driving revenue growth through strategic category and channel development initiatives.
Education
Marketing,
Master Of Business Administration,
Masters
2003-2005Skill
Marketing Research
Customer Insight
Marketing
Shopper Marketing
Market Research
Competitive Analysis
Brand Management
Strategy
Consumer Products
Data Analysis
Analytics
Nielsen
Market Analysis
Consumer Behaviour
Management
Crm
Consumer Insights
Project Management
Segmentation
Competitive Intelligence
Product Management
Category Management
Analysis
Certification
Colleagues
Jeremy Pinkerman
Chief Financial Officer | Executive Vice President
Santhi Ramesh
forbes world s most influential cmo s | chief commercial officer | chief marketing and growth officer | accelerating future-forward growth strategies | board director | keynote speaker
Ryan Schaap
Chief Information Officer
gary george
owner at wells enterprises
Marcus Wells Sr.
business owner at wells enterprises
Other Named Melanie Saffell
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We found 4 Melanie Saffell's email addresses
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Melanie Saffell works for Wells Enterprises
Melanie Saffell's role in Wells Enterprises is director category development at wells enterprises
Melanie Saffell works in the industry of Food and Beverage Manufacturing
Melanie Saffell's colleagues are Jeremy Pinkerman,Santhi Ramesh,Ryan Schaap
Melanie Saffell's latest job experience is director category development at wells enterprises at Wells Enterprises
Melanie Saffell's latest education in Butler University
