Nader Nasiri

Beginnings: Antique Foundation Starting with the procurement of rare antique rugs, Nader Nasiri began his exposure to refined technique and elegant design in carpets. Through travel and immersing himself in the cultures of traditional rug creators from Azerbaijan, Iran, Turkey and India, Nader developed an eye for quality and a foundation of his own style, shaping him into who he is today—the lead creator of Nasiri's exceptional designs. Nasiri’s career reached new heights after moving to New York. There is a certain sensibility and level of refinement necessary in order to make beautiful carpets, and in New York Nasiri found a stark yet beautiful contrast between traditional craftsmanship and contemporary aesthetics. The Brand: A New Vision Comes to Life Since its inception, the Nasiri brand has been founded on the principles of modern and sophisticated design that shaped Nader’s aesthetic approach and creative vision for the company’s future. Nasiri is not only in the business of making timeless carpets, but also creating designs that add to clients’ lives, allowing them to live in a way that is elegant, and comfortable. Nader strongly believes in the importance of quality of craftsmanship and an adherence to traditional quality, but also emphasizes the use of best practices and techniques in producing top-level rugs. Today: Original Designs and Creative Growth Nasiri continues to refine its production methods in a quest to create the best rugs possible, much of the company’s emphasis is now on design. The design and color of a rug is part of its intrinsic value. Nasiri has created various designs ranging from traditional and exotic, to modern and minimalist. The company also specializes in custom-made rugs to cater to the creative client. Nader has always stood by the philosophy that a rug should reflect the company’s standard of excellence and the client’s personal taste.