Nancy Bistritz-Balkan

Senior communications professional with more than two decades of diverse skills in public relations (both corporate and agency); marketing; editorial (former managing editor, editor-in-chief, and founding editor); and overall communications (internal, external, customer, employee, and crisis). I also co-founded the consumer education program at Equifax. My goals include: raising brand awareness (extensive experience with rebranding exercises) through smart, focused, and accountable communications efforts, and working in tandem with sales organizations to produce results. Specialties: Superior writing and editing skills (former contributing blogger and featured contributor); communications strategy; crisis communications; business development (overseeing strategic responses to requests for proposals); client service; communications (internal and external); public relations (bylined article writing, blog writing, ghost writing, and relationships with editors and journalists); and branding (over the course of my career, I've been involved in six re-branding/go-to-market initiatives).