Naveen Sethia

Hi Folks / Busypreneurs, This is Naveen Sethia, a 2nd Generation "Plypreneur" since 2004 heading the company Parijat Agrowood Products Pvt Ltd. Based at Hyderabad and Yes, what we do apart from Manufacturing is - Build Relationships with Plywood. Well, Life has always been Dichotomy and shall continue to be so, and for me I have always believed and chosen the path less or rather say not travelled at all. We have run the show not always on ROE( Return on Equity) but absolutely contrary i.e. On EOR ( Ethics over Rules). ROI( Return on Investment) for me has been more like (Realization over Investment) - A Realization where in money flowing in needs to be grounded with Integrity, Values, Ethics, Honesty and Principles. And this belief is what had initiated the concept and business model to do and create something absolutely not tried and tested before. Well, I have been credited with introducing for the very 1st time Proprietary Standards in the Wood based Panel Industry for Plywoods, Flush Doors, Block Boards and allied wood products. The concept was conceived and pioneered by me more than a decade ago and since then we have been Manufacturing and Marketing our goods - Plywood and Allied products solely under own Proprietary Standards - BS Standards ( Beyond Standards). We follow our own set of technical parameters laid down and tested in our In-House laboratory. The technical benchmarks laid down are under the banner "BS - Beyond Standards". The Standards are classified under various heads - BS:710, BS:910, BS:5100, BS:1100 and BS:3500. These are India's 1st Proprietary Standards and ushers in a New Era of Plywood Quality with transparent parameters moving beyond Replicas, Conventions and Fake herd mentality. Our Business Concept reinforces the theory that the Profits earned can be Healthy and Ethical and balanced with Respect and Sensibilities. My Drive : I Don't Live Life on the Edge; I Live Beyond.....Beyond Standards(BS). Eat, Breathe and Stay Healthy..