Pasupuleti Anand

• Demonstrating leadership skills in streamlining sales & marketing operations in large turnover business, incubating and scaling new businesses ( startup of a startup environment) , enhancing productivity drivers, directing cross-functional teams and building relationship and contacts across a wide ecosystem. • Expertise in setting up business/ new vertical operations from scratch including several Start-up and business extensions, Launch, Transition & Expansion, Operations & Rollout, with primary focus on Channel & Distribution Network Establishment and Market Creation. • Strategic thought Leadership with know-how to position and build brands for developing impact/effective communications with focusing on relevant growth engines thereby deliver 360-degree brand communication. • Well versed in planning and implementing Strategies, Budgets and Business Solutions for meeting organizational requirements and growing business needs. • Proven ability in communicating brand message effectively, plan & execute the integrated communication mix within the allocated budgets which includes monitoring its impact and adjusting accordingly. Wide contacts among consulting firms, Industry associations , cross company peers and wishing the Group. • Team leader having ability to work in cross-cultural work-force and integrate efforts to maximize operational efficiency, proven skills in problem solving, analysis and cross functional coordination. • Interpersonal and business/ communication skills with the experience required to remain highly focused on achieving bottom line results while formulating advanced business solutions. Led several P&L accounts of large SBU and also incubating new businesses to steady business. • Regular speaker at XLRI, JSR, ISB , Hyderabad, VGSOM, IIMC, CII conclaves, on subjects like "Commodities to Brands", "Shaping the Markets in a Commodity business", "B2C in the Steel market", Channel Management and Rural marketing.