Preeti Ranka
director at paracasa interio pvt ltd@ Paracasa Kitchens & Wardrobes
Udaipur, Rajasthan, India
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Preeti Ranka is an experienced entrepreneur with 9.3 years of work experience. Based in India, she is a passionate and passionate individual who has driven her success in various roles. Preeti has a strong passion for handling multiple tasks and has a proven track record of success. Her entrepreneurship started with a retail business, selling Modular Kitchens in Udaipur and recently took the position of first movers title for this business in Paracasa. Paracasa is a nationally recognized brand serving Kitchen dealers and online buyers. Preeti's entrepreneurial journey began with a retail approach that allowed her to streamline operations and streamline retail operations.
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@paracasa.in
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About

Introducing myself as Entrepreneur, Preeti Ranka, MBA by profession n designer by passion , handling multiple tasks ,has witnessed a memorable journey of being a lady Entrepreneur.Beginning my professional career in my mid 20’s like every usual individual with a 9 – 5 job in hand & passion to do something different in mind, I chose to go with my fascination & decided to choose this path which could lead anywhere between scratch & fortune. Start up like every other business was not easy for me. Also, what added to trouble was my constant juggling between work & personal life. But as the saying goes, “Where there is a will, there is a way”, I tried to justify both the roles. My entrepreneurship started with retail business of selling Modular Kitchens in Udaipur& I proudly take first movers title for this business in our city. In the name of Shade N Shelter over20 years now where we have successfully executed thousands of kitchens in and around the city. Over the period of work we experienced that restricting ourselves only on the front end will not take us higher at a great speed, hence me and my husband decided to enter into back end wherein we got into manufacturing of Modular Kitchen components with our second baby named “Paracasa”. This is where everything changed. We decided to take this venture to entirely different level beyond the local boundaries. Thus, Paracasa was borne to serve national level requirements of Kitchen dealers. Being into the retail front we perfectly understand the issues & concerns involved while handling retail & thus with Paracasa we try to eliminate all those hassels for our business partners. In a short span of 5 years Paracasa is a nationally recognized brand serving Kitchen dealers & online buyers PAN India. In its first year itself, it was awarded for introducing the most “Innovative Product of the year – 2015 ” of our Incline Range of Shutters in the year 2015 at India Kitchen congress, Bangalore. Paracasa also received “Component Supplier of the Year 2019 ” Award by India Kitchen Congress at New Delhi.Since our inception, there is no looking back, we are constantly growing & trying to create a new benchmark in the industry. Operating from a very small place & with limited resources it is can be rightly said, “However difficult it may seem, there is always something you can do & succeed at.

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Work Experience

E-97-A,Road No 1, Mewar Industrial Area, Udaipur, Rajasthan, 313003, IN

Furniture and Home Furnishings Manufacturing

16

Preeti Ranka's Professional Milestones

  • Managing Director (2014-07-01~): Leading the company's strategic initiatives, driving profitability, and establishing a global market leader.
  • director at paracasa interio pvt ltd: Expanding the company's market presence and fostering a culture of innovation for clients.