Richard Fenner

I am an experienced digital professional with a broad range of skills and expertise in all aspects of digital, currently working in experimentation and conversion optimisation. I run structured conversion and data optimisation programs to help improve business performance in a repeatable and successful format. I can help understand digital users' needs and how to best design experiences that work for the users and the business in question. With an in-depth knowledge of Google Analytics & Adobe Analytics, data is at the heart of decision making; I help businesses make sense of the data and turn it into insights and analysis. With a wealth of e-commerce experience and surrounding marketing channels (PPC, SEO, affiliate, email), I am well placed to help understand how to improve your website and business.