head of marketing - b2b australasia@ Essity
Melbourne, Victoria, Australia
Rochelle Lake
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James Cook University
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Tell me more about Rochelle Lake?
FlashIntel GPTRochelle Lake is a highly experienced marketing professional with 28.7 years of work experience. She has a diverse skill set that includes market research, brand management, and international marketing. Currently, she serves as the Head of Marketing AfH Professional Hygiene at SCA Hygiene Products in Melbourne, Australia. Rochelle has held various leadership positions at Essity Australasia and SCA, where she has demonstrated her expertise in marketing and sales. With a strong background in the healthcare industry, Rochelle is a valuable asset in driving business growth and achieving business goals.
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About
Head of Marketing AfH Professional Hygiene at SCA Hygiene Products
Work Experience
head of marketing - b2b australasia
Manufacturing
Rochelle Lake's Professional Milestones
- Market Research Manager (2005-06-01~2006-10-01): Conducted deep market analysis to analyze customer trends and identify key trends.
- Market Research Manager (2005-06-01~2006-10-01): Driving data-driven insights to guide strategic decision-making and identify key trends for business growth.
Education
Skill
Market Research
Marketing
Marketing Strategy
Brand Management
B2b
Marketing Management
Marketing Communications
Strategy
Integrated Marketing
Key Account Management
Trade Marketing
Fmcg
Advertising Research
B2b Marketing
Product Development
Customer Insight
Product Marketing
Brand Development
Purchasing
New Business Development
Management
Account Management
Sales Presentations
International Marketing
Product Management
Sales Operations
Budgets
Team Leadership
Competitive Analysis
Online Marketing
Market Planning
Forecasting
Digital Marketing
Change Management
Strategic Planning
Direct Marketing
Social Media Marketing
Product Launch
Negotiation
Advertising
Market Analysis
Business Planning
Crm
E Commerce
Sales Management
Corporate Communications
Project Management
International Sales
Sales
Online Advertising
Certification
Colleagues
Anna Frantz
Senior Product Owner
Alice Öberg
senior product owner på essity
Linus Hjelte
maskinoperatör och equipment owner på essity
Avinash Radjkoemar
product owner @ iq solutions innovation
Stacey Korfiatis
network planner artist small business owner
Other Named Rochelle Lake
Frequently asked questions
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Rochelle Lake works for Essity
Rochelle Lake's role in Essity is head of marketing - b2b australasia
Rochelle Lake works in the industry of Manufacturing
Rochelle Lake's colleagues are Anna Frantz,Alice Öberg,Linus Hjelte
Rochelle Lake's latest job experience is head of marketing - b2b australasia at Essity
Rochelle Lake's latest education in James Cook University
