Sam TIAN
Marketing Head Of Brand Magic@ L'Oréal
Shanghai, Shanghai, China
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Sam TIAN is a highly experienced professional with over 12 years of work experience in brand building, marketing, and eCommerce development. He has a strong background in go-to-market strategy, brand equity, and penetration. Based in Shanghai, China, Sam has successfully launched new product launches, achieved market value share, and achieved 1.5X eCommerce growth through the creation of sustainable brand building models. He is currently seeking a new career opportunity with a domestic/international company in the consumer goods or eCommerce industry.
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Emails and Phone Numbers

@aol.com
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About

- Over 5 years of experience in brand building, business management, brand marketing and eCommerce development, which has covered new product launch from concept development to holistic brand communication planning, business strategy development against P&L management and eCommmerce development including launch eCampaign in big eCustomers and brand digital ecosystem establishment. - All of these are with solid proven results including led national biggest HC brands continuous topline growth via defineing whole marketing plan and business model, which gained market value share year on year; 1.5X eCommerce growth via setting up the eCommmerce winning model to increase the traffic and optimize the conversion rate by sustainable brand building model in the eCommerce. - Future career interest will stay with famous domestic/international company in consumer goods or eCommerce industry. Shanghai based location will be a strong plus for me.

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Work Experience

41, Rue Martre, Paris, 92110, FR

Personal Care Product Manufacturing

79642
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Sam TIAN's Professional Milestones

  • Brand Manager And Assistant Brand Manager - Rejoice, P And G Greater China (2011-04-01~2013-04-01): Developed and executed strategic marketing campaigns to increase brand visibility and drive customer engagement.
  • Senior Brand Manager - Head And Shoulders, P And G Greater China (2013-04-01~2016-06-01): Building a strong brand presence and driving customer acquisition in the China market through effective branding strategies and strategic marketing initiatives.
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Education

Shanghai International Studies University
Shanghai International Studies University2007-2011
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