Sohini Nathoo

Experienced Channel Sales and Marketing Manager, working with an ecosystem of partners to build, market and sell a winning portfolio of products that delight customers and earn fans around the world. Key strengths include strategic business planning and 16+ years’ experience working with distribution partners, re-sellers, SMB's, telco's and retailers to drive the business forward, considering long-term impact of decisions, actions and behaviours. Brings a combination of holistic business awareness with an understanding of the practicalities of running a business, having held various sales and marketing roles in the IT industry, with a focus on customer acquisition and retention. Contributes as a Senior manager, Spokesperson, and Coach, providing solutions to the channel across various go to market verticals including B2B, B2C and B2B2C. CAREER HIGHLIGHTS Launched the Microsoft Surface family of devices in South Africa via our partners, Vodacom and Incredible Connection. Executed a 360-degree marketing campaign with a multi-million rand budget. Consistently grew the Symantec consumer business with year on year double digit growth after re-entering the Middle East and Africa territories in 2015. At Symantec, built a strong working relationship with Vodacom South Africa, which led to us being the first Software Vendor to offer Mobile security to Vodacom customers via their charge to bill platform. Norton Lifelock therefore had a unique offering in the market and led with the transition from box product to a monthly digital subscription.