Sonia Tay
Agency Bos | Founder | Startup & Property Investor@ Ngin & Sons LLC
Singapore
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Sonia Tay is a highly experienced digital agency with 28.8 years of work experience. Based in Singapore, she specializes in email marketing, CRM, and digital marketing. Sonia is known for her fearless approach and her ability to drive successful campaigns and eCommerce solutions. She has held various leadership positions in renowned companies such as Ngin & Sons LLC, Point O One, Jericho Digital Communications, KatalystM Pte. Ltd., and Xerox. Sonia's expertise lies in UX optimization, customer research, web personalization, ecommerce optimization, CRM, email marketing, loyalty marketing, marketing automation, data analytics and insights, testing, and conversion optimization.
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Emails and Phone Numbers

@hushworks.com
@pointoone.com
@pointoone.com
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About

Described as fearless, no challenge is ever big enough for me. I am now leading and driving a unique digital agency focused entirely on optimization of eCommerce, CRM and content marketing. We bring clear thinking around the use of data and marketing technology to drive campaigns, marketing and eCommerce that convert. Our areas of expertise: • UX optimization • Customer research • Web personalization • Ecommerce optimisation • CRM • Email marketing • Loyalty marketing • Marketing automation • Data analytics and insights • Testing and conversion optimization

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Work Experience

Investment Management

1
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Sonia Tay's Professional Milestones

  • Head Of Client Services (2012-11-01~2014-03-01): Expanding client base and engagement through strategic partnerships and exceptional service delivery.
  • Director (2016-06-01~): Successfully streamlined operations, optimizing efficiency and enhancing profitability.
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Education

National University of Singapore
National University of Singapore

Marketing (merit)

1990-1992
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