Sophia Khayati
Insight Manager@ Carlsberg Group
Greater Stockholm Metropolitan Area
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Sophia Khayati is a highly experienced professional with 25.8 years of work experience in consumer behavior, focus groups, consumer insight, customer insight, and ethnography. Based in Stockholm, Sweden, she has a strong background in the FMCG industry, with 15 years of experience in generating and analyzing consumer insights, trending, and achieving positive and positive results. Sophia has worked in various roles, including Insight Manager at Carlsberg Group in Denmark and Partner and Research Director at Augur - The Human Experience Agency in Sweden. She is known for her ability to analyze and analyze data effectively.
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Research Details
Skills & Insights
Colleagues

Emails and Phone Numbers

@fokus-research.se
@carlsberg.com
+46 454179****
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About

Ambition: Att utveckla och förädla varumärken, produkter och koncept rotade i insikter om vår omvärld, trender och våra konsumenter i en positiv och kreativ miljö. Erfarenhet: + 15 års erfarenhet av att generera och omsätta konsument- och kundinsikter till taktiska och strategiska beslutsunderlag, nationellt och internationellt inom framförallt FMCG. Bred kunskap kring olika undersökningsmetoder och analysverktyg (kvalitativa samt kvantitativa metoder).

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Work Experience

J.C. Jacobsens Gade, København V, Hovedstaden, 1799, DK

Food and Beverage Services

13658
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Sophia Khayati's Professional Milestones

  • Marketing Assistant (1998-01-01~1999-01-01): Developed and executed successful strategies to increase brand visibility and drive customer engagement.
  • Project Manager (2000-01-01~2005-01-01): Successfully delivered multiple complex projects on time and within budget, exceeding client expectations.
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Education

Stockholm University
Stockholm University

Ihr Marknadskommunikationsprogrammet - Stockholm Business School Vid Stockholms Universitet,

Humanities/humanistic Studies

1994-2000