Sophia Khayati
Stockholm University
Tell me more about Sophia Khayati?
Sophia Khayati is a highly experienced professional with 25.8 years of work experience in consumer behavior, focus groups, consumer insight, customer insight, and ethnography. Based in Stockholm, Sweden, she has a strong background in the FMCG industry, with 15 years of experience in generating and analyzing consumer insights, trending, and achieving positive and positive results. Sophia has worked in various roles, including Insight Manager at Carlsberg Group in Denmark and Partner and Research Director at Augur - The Human Experience Agency in Sweden. She is known for her ability to analyze and analyze data effectively.
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About
Ambition: Att utveckla och förädla varumärken, produkter och koncept rotade i insikter om vår omvärld, trender och våra konsumenter i en positiv och kreativ miljö. Erfarenhet: + 15 års erfarenhet av att generera och omsätta konsument- och kundinsikter till taktiska och strategiska beslutsunderlag, nationellt och internationellt inom framförallt FMCG. Bred kunskap kring olika undersökningsmetoder och analysverktyg (kvalitativa samt kvantitativa metoder).
...See MoreWork Experience
Insight Manager
Food and Beverage Services
Sophia Khayati's Professional Milestones
- Marketing Assistant (1998-01-01~1999-01-01): Developed and executed successful strategies to increase brand visibility and drive customer engagement.
- Project Manager (2000-01-01~2005-01-01): Successfully delivered multiple complex projects on time and within budget, exceeding client expectations.
Education
Ihr Marknadskommunikationsprogrammet - Stockholm Business School Vid Stockholms Universitet,
Humanities/humanistic Studies
1994-2000Skill
Consumer Behaviour
Focus Groups
Consumer Insight
Customer Insight
Ethnography
Advertising Research
Quantitative Research
Qualitative Research
Fmcg
Market Analysis
Segmentation
Market Research
Marketing Research
Marketing Communications
Brand Management
Project Management
Certification
Colleagues
Other Named Sophia Khayati
Frequently asked questions
We found 2 Sophia Khayati's email addresses
We found 1 Sophia Khayati's phone numbers
Sophia Khayati works for Carlsberg Group
Sophia Khayati's role in Carlsberg Group is Insight Manager
Sophia Khayati works in the industry of Food and Beverage Services
Sophia Khayati's colleagues are Eva Andreakou,Fredrik Hindrikson,Anders Røddik
Sophia Khayati's latest job experience is Insight Manager at Carlsberg Group
Sophia Khayati's latest education in Stockholm University