Suasti Lye

CMO with a track record of building businesses, I have the ability to strategize and execute across multiple levels to deliver the most impactful results across sectors, structuring scalability. The ability to analyze complex structures, simplify and put in place the building blocks needed comes from my entrepreneurial tenacity and experience working across numerous clients and industries. Together with creativity and strategic experience, my desire to see businesses succeed ignites all areas I am passionate about. Driven by working with like minded teams, I enjoy the process of bringing high level strategy to the executional level which results in genuine, long term, wins and setting the foundation to go further. Championing the teams I work with and customer success delights me. I am also the Managing Director of Straits Canopy. Straits Canopy strategises for Singapore and beyond and is a platform for amplifying and scaling businesses. In an alternate life to corporate, I am also a portrait and lifetyle photographer and have a photographic exhibition titled The Modern Nyonya displayed at Changi International Airport. Commercial clients include: Lazada The Australian Trade and Investment Commission Exxon Mobil Rippledot Stamford American International School Facebook Unilever - Foundry Odette Restaurant Complete Health International - Asia Medic Outbrain Singapore Anglo American Bausch & Lomb Sephora Tribal WorldWide Agency Unilever - DOVE NBC Universal Air BnB International Medical Clinic The Honeycombers The Sentosa Leisure Group Swissotel The Stamford Anglo Chinese School Singapore Tourism Board Lo & Behold