Susan B.

I'm an experienced, highly motivated and commercially focused product manager, with an excellent understanding of mobile advertising and the digital media landscape. I am a driven and dedicated individual, with 8 years experience working in Media spanning mobile, online, network and search. Currently my role as Head of Messaging Products for the global advertising team in Telefonica Digital demands dedication, innovation, team-work, complex stakeholder management and a high degree of adaptability. Key Skills • Deliver: Ability to work to tight deadlines under pressure, effectively prioritising workload against fluid business objectives and driving key stakeholders to deliver results • Product Management: Rounded experience including enhancement of core product set, new product development, driving partners to deliver innovation, TTM strategy and product launch • Communication: Seamlessly transitioning between technical, business and commercial areas • Stakeholder Management: Establishing and managing effective relationships to support, influence and work to shared objectives and deliver successful results • Leadership: Leading a team for successful delivery and managing both small and large groups including technical contractors • Commercial: Tri-parte contract negotiation, ownership of large capex/opex budgets Specialties Product Management, Vendor Management, Mobile Advertising, Location Based Marketing, Online Advertising, Messaging, Display, Advertising Operations, Contract Management, DOOH