Taz Imbayago

Enthusiastic Marketing professional with a results-driven approach to work. Very much a customer first individual, my values are always customer first; whether it be Search Engine Optimisation, planning marketing campaigns and traditional Marketing. I can drive traffic to websites but also make sure its relevant traffic, understanding what stage of the buying cycle a particular piece of content or keyword might be useful at. My strategic approach to work is supported by Analytics, consumer behaviour and research. I prefer not to make decisions by "gut-feeling" but rely on Google Analytics, Search Console, Moz, SEMrush, Social media and data analysis to make decisions about marketing plans, website redesigns and SEO Campaigns. I am not scared of trying new technologies. I also enjoy giving presentations and solving problems with technology. Away from work, I pursue my passion of teaching people technology. This ranges from social media marketing, improving website rankings and smartphone lessons.