Tom Nichols

I am a CRM and marketing specialist with over 24 years’ experience in B2B and B2C. I am commercially driven by ROI and am a highly technical marketer. I also embrace all marketing disciplines and new developments and changes in marketing techniques. I am also an expert at all traditional best practice channels. I’ve spent most of my career in publishing on client side but have now moved agency side, managing several household brands campaign management. I’ve always had a positive impact in all my roles to date. I have valuable experience working in several different market sectors, so you will benefit from the best practice I have from working for small family businesses through to International FTSE 100 companies. With such a wide skill set, I can guarantee improved ROI. Key Skills • Campaign Management • CRM • Marketing Automation • Digital Marketing including Programmatic and RTB Marketing • Traditional Direct Marketing • Multiple ESP Super User • Highly Technical HTML and CMS • Database Management – Apteco Faststats, Access, Microsoft Office (XL) • 3rd Party / Affiliate Marketing, driving media partnerships and audience share • Highly experienced in launching Apps with Apple and Android • International Exhibition & Event Management & Logistics • Circulation and Distribution Management