Chief Marketing Officer | Lead Forbes Defiant | Angel Investor Startup Advisor | Adjunct Professor@ Belk
New York City Metropolitan Area
Tricia Nichols
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Texas Tech University
Real-Time AI Research
FlashIntel GPT
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FlashIntel GPTTricia Nichols is a global marketer and driver of consumer-centricity through a digital-first lens. She has a strong background in integrated marketing, digital media, advertising, and new media. Tricia is known for her unique brand proposition for pet wellness, THE 5 PILLARS OF PET WELLNESS. She is responsible for connecting with consumers wherever they are, focusing on developing meaningful consumer narratives and navigating new territories for growth and engagement. Tricia is also an angel investor and advisor for start-ups in mobile commerce, entertainment, and hospitality. She has held senior agency and brand marketer roles, including Estee Lauder, PepsiCo, and Gap.
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Global marketer and driver of consumer-centricity through a digital-first lens. Authored and trademarked unique brand proposition for pet wellness, THE 5 PILLARS OF PET WELLNESS™ .Responsible for making connections with consumers wherever they are -- shopping, learning, sharing or being inspired. Strategic focus on developing meaningful consumer narratives and complete, integrated consumer experiences while navigating new territories for growth & engagement. Believes in thinking in experiences, not channels. Enjoys mentoring, coaching and leading by example. Strongly believe that great teams are intellectually curious, demonstrate empathy and are comfortable navigating the unknown. In addition to her Global role @ IPP, Tricia is currently an Angel investor and Advisor for start-ups in mobile commerce, entertainment and hospitality. Prior to joining IPP, she held senior agency and brand marketer roles including Estee Lauder, PepsiCo & Gap and was formerly an Adjunct Professor.
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Chief Marketing Officer | Lead Forbes Defiant | Angel Investor Startup Advisor | Adjunct Professor
Chief Marketing Officer
Retail
Tricia Nichols's Professional Milestones
- Vice President Global Consumer Marketing & Engagement (2016-10-01~2018-07-01): Driving business growth and market expansion to maximize profitability and maintain profitability.
- Chief Marketing Officer (2019-05-01~2023-05-01): Creating and implementing strategic marketing campaigns to drive brand awareness and increase customer engagement.
Education
Advertising
Skill
Integrated Marketing
Digital Media
Digital Marketing
Advertising
New Media
Social Media Marketing
Media Strategy
Media Planning
Strategy
Start Ups
Social Networking
Digital Strategy
Mobile Marketing
Customer Insight
Interactive Marketing
Marketing
Mobile Devices
Branded Entertainment
Retail
Social Media
Emerging Media
Adjunct Professor
Certification
Colleagues
Laura Graves
owner of modern spark designs web design development contractor
Steve Belknap
owner belknap auto body inc
Jodi Belknap
owner belknap publishing & design
Charlotte M. Logan
owner crandall-davis
David Page Jr.
owner at big d dj sevice
Other Named Tricia Nichols
Frequently asked questions
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Tricia Nichols works for Belk
Tricia Nichols's role in Belk is Chief Marketing Officer | Lead Forbes Defiant | Angel Investor Startup Advisor | Adjunct Professor
Tricia Nichols works in the industry of Retail
Tricia Nichols's colleagues are Laura Graves,Steve Belknap,Jodi Belknap
Tricia Nichols's latest job experience is Chief Marketing Officer | Lead Forbes Defiant | Angel Investor Startup Advisor | Adjunct Professor at Belk
Tricia Nichols's latest education in Texas Tech University
