Vinicius Fernandes Garcia

13 years of experience in the commercial and planning departments of major companies in retail, industry and services segments; Experience in sales force prospection, development of new partnerships and strategic planning of sales channels; Strong negotiation, relationship management and identification of market opportunities skills; Definition of product mix, sales planning, goal definition, budget, forecast, merchandising practices, retail process, market analysis and definition of sales agreements; Knowledge in finance (cost analysis, pricing, income statement, capital investment, P&L, profit margins, business and product profitability analysis.