Digital Marketing Executive | Programmatic Advertising And Outcomes Marketing Strategies@ Kinesso
Los Angeles Metropolitan Area
Xiang (Daniel) Chen
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University of California, Los Angeles
Real-Time AI Research
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FlashIntel GPTXiang (Daniel) Chen is an experienced VP of Addressable Strategy and Activation with 13.4 years of work experience in the marketing and digital advertising industry. Based in Los Angeles, California, he is skilled in financial analysis, financial modeling, Microsoft Excel, Microsoft Office, and valuation. Xiang (Daniel) Chen is passionate about helping brands drive marketing results through digital media advertising and building teams focused on results-driven marketing strategies. He has worked with brands across various industries, including retail, automotive, health, finance, and B2B.
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About
I am an experienced VP of Addressable Strategy and Activation with a demonstrated history of working in the marketing and digital advertising industry. My passion is to help brands driving marketing results through digital media advertising, and to build teams focusing on results driven marketing strategies. I enjoy mentoring team members through their career path and help them grow into their desired roles.My professional skills are across Digital Strategy, Media Planning, Portfolio Management, Cross Channel Audience Activation, Biddable Media Activation, Ad Operations, and Performance Media and Consulting, and I have worked with brands across Retail, Automotive, Health, Finance and B2B verticals.
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Digital Marketing Executive | Programmatic Advertising And Outcomes Marketing Strategies
Advertising Services
Xiang (Daniel) Chen's Professional Milestones
- Campaign Manager (2012-09-01~2014-05-01): Creating and executing strategic campaigns to increase brand visibility and drive market penetration.
- Financial Sales Intern (2010-06-01~2010-08-01): Achieved record-breaking sales targets, contributing to company growth and profitability.
Education
Skill
Financial Analysis
Financial Modeling
Microsoft Excel
Microsoft Office
Valuation
Finance
Market Research
Social Media Marketing
Business Valuation
Corporate Finance
Marketing Strategy
Online Advertising
Analytics
Business Strategy
Marketing
Excel
Media Planning
Campaign Management
Optimization
Campaign Optimization
Reporting And Analysis
Digital Marketing
Advertising
Strategy
Digital Media
Yield Management
Ad Opertions
Real Time Bidding
Programmatic Media Buying
Key Client Relationships
Real-time Bidding (rtb)
Certification
Colleagues
Other Named Xiang (Daniel) Chen
Frequently asked questions
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Xiang (Daniel) Chen works for Kinesso
Xiang (Daniel) Chen's role in Kinesso is Digital Marketing Executive | Programmatic Advertising And Outcomes Marketing Strategies
Xiang (Daniel) Chen works in the industry of Advertising Services
Xiang (Daniel) Chen's colleagues are Katarzyna Rodak,Artur Romanov,Cyndi Soh Sin Yee
Xiang (Daniel) Chen's latest job experience is Digital Marketing Executive | Programmatic Advertising And Outcomes Marketing Strategies at Kinesso
Xiang (Daniel) Chen's latest education in University of California, Los Angeles
