Ximena Calderón
marketing | consumer revenue director | condé nast méxico & latin america@ Condé Nast
Mexico City, Mexico
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Ximena Calderon is a top executive with 8.3 years of experience in the media industry. Currently, she serves as the Consumer Revenue Marketing Director for Vogue, Glamour, GQ, Architectural Digest, and Wired. With a background in multiculturalism, she works with national and international premium brands in various sectors. Ximena's value proposition is to generate profitability through trend forecasting, planning, and creating data-driven strategies. She has a deep understanding of motivating consumers in age groups, particularly Gen Z, Millennials, and Gen X, particularly in the premium and luxury sectors.
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About

Top Executive with multicultural background currently working at global media company Condé Nast as Consumer Revenue Marketing Director for Vogue, Glamour, GQ, Architectural Digest and Wired, both on physical and digital platforms in Mexico and Latin America.I work with national and international premium brands in several sectors, including fashion, beauty, hospitality, automotive, CPG and lifestyle. My value proposition resides in generating profitability for brands through trend forecasting, planning and creating data-driven strategies, including brand launches, repositioning plans, and brand-building tactics. I have a deep understanding of what motivates consumers in age groups Gen Z, Millennials and Gen X; particularly in the premium and luxury sectors.

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Work Experience

1 World Trade Center, New York, NY, 10007, US

Book and Periodical Publishing

7423
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Ximena Calderón's Professional Milestones

  • Strategy Director (2022-05-01~): Driving strategic initiatives to optimize business performance and expand market presence.
  • Content Editor | Producer (2019-01-01~2019-08-01): Provided stunning content, captivating readers and establishing a reputation for excellence.
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Education

Universidad Iberoamericana, Ciudad de México
Universidad Iberoamericana, Ciudad de México

Historia Del Arte, Crítica De Arte Y Conservación Del Patrimonio Artístico,

Historia Del Arte,

Crítica De Arte Y Conservación Del Patrimonio Artístico

1483228800-1483228800
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