YiLei (Sissi) XU
Head Of Trade & Retail@ Natural Diamond Council
Jing'an District, Shanghai, China
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YiLei (Sissi) XU is a highly experienced professional with over 18 years of experience in Retail, Trade, Marketing, and Channel Development. He has worked in various industries including Jewelry, Cosmetic, Toy, and hospitality. YiLei is skilled in Team Management, Route to Market, Channel Strategy, Store Segmentation, Omni-Channel Activation, Retail Expansion & Innovation, Trade Promotion, Event Execution, and Market & Shopper Research. He holds a B.A.A degree in International Hotel and Tourism Management and a Postgraduate Diploma in Hospitality Management. YiLei has held key positions in renowned companies such as Natural Diamond Council, the LEGO Group, SEPHORA, Hang
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Emails and Phone Numbers

@naturaldiamonds.com
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About

Over 18yrs experience in Retail, Trade, Marketing and Channel Development, with a demonstrated history of working in the Jewelry, Cosmetic, Toy and hospitality industry. Skilled in Team Management, Route to Market, Channel Strategy, Store Segmentation, Omni-Channel Activation, Retail Expansion & Innovation, Trade Promotion, Event Execution and Market & Shopper Research. Strong professional with a B.A.A degree focused in major of International Hotel and Tourism Management from The Manchester Metropolitan University and a Postgraduate Diploma in major of Hospitality Management from International Management Institutes Switzerland.

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Work Experience

28 W 44th St, New York, 10036, US

Retail Luxury Goods and Jewelry

51
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YiLei (Sissi) XU's Professional Milestones

  • Head Of Trade & Retail (2018-08-01~): Driving strategic initiatives to advance global trade and retail operations, driving revenue growth, and building strong market partnerships.
  • Senior Manager | Shopper Marketing | Omnichannel Activation Market & Commercial Development (2016-04-01~2018-08-01): Driving increased market share through strategic omnichannel activation strategies and effective commercial development.
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Education

IMI International Management Institute Switzerland
IMI International Management Institute Switzerland

Hotel Management

2001-2003
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