Yossi Nasser

Yossi Nasser is a dedicated and visionary executive who has been with Gelmart International since 2009. Throughout his tenure, he has spearheaded the company's growth and market share expansion, transforming it into the foremost supplier of private-label intimates in the United States. Under his leadership, Gelmart has garnered significant recognition, including the prestigious Femmy award for manufacturer of the year in 2019 and the Walmart supplier of the Year award in 2011, 2013, and 2018.In 2016, Yossi and his leadership team embarked on a new endeavor to bring Gelmart closer to its next milestone: brand concept building and incubation through innovative product development and marketing strategies. This initiative led to the creation of LIVELY, where Yossi served as a co-founder, investor, and incubator. LIVELY achieved remarkable success, culminating in its acquisition by industry leader Wacoal International only three years after its launch in 2019.Inspired by this accomplishment, Yossi and his team established FullStride Ventures in 2021, further solidifying Gelmart's position as a pioneer in brand incubation and development. In the same year, Gelmart launched KINDLY, an exclusive sustainable brand available at Walmart. KINDLY sets a new standard for environmentally conscious products, incorporating unique sustainable practices and materials. Notably, the brand introduced the revolutionary SUGARCUP, a patented bra foam pad made from bio-based sugar cane instead of synthetic chemicals. KINDLY swiftly emerged as one of the fastest-growing sustainable brands in the nation, offering affordability, body-friendly designs, and a commitment to preserving the planet.Yossi attributes Gelmart's success to the unwavering dedication and commitment of his team, as well as the invaluable support from his family and partners. He inspires his team to embrace calculated risks and challenge the status quo, driving innovation and continuous improvement within the company.In summary, Yossi Nasser is an accomplished executive who has shaped Gelmart International into a leading force in the intimate apparel industry. His innovative mindset, strategic leadership, and commitment to sustainable and socially responsible practices have propelled the company to new heights, while his support for family, friends, and important causes demonstrates his well-rounded character and dedication to making a positive impact in the world.