Zarak Khan

Zarak Khan is a behavioral scientist with experience generating and applying insights to organizational strategy, innovation infrastructure, product design, and public policy. Cited by McKinsey & Company as an "expert forging the future" of behavioral science, he divides his time across industry, academia, and philanthropy. Zarak is a Senior Manager in Edward Jones' Enterprise Design team. He is also a Senior Behavioral Researcher at Dan Ariely's Center for Advanced Hindsight and a Behavioral Science Fellow at the University of Pennsylvania, where he teaches an applied behavioral science consulting course to graduate students. Zarak serves on the Board of Action Design Network, a non-profit community of over twenty thousand practitioners and researchers interested in exploring the use of behavioral science and psychology in the design and development of products and policies that help people improve their lives. He graduated from Duke University's Sanford School with a Master of Public Policy degree.