Rossmary G.

I am a curious and passionate product marketing leader with experience launching new products, positioning for growth, and creating go-to-market strategies for innovative, high-growth SaaS solutions. I've helped early-stage start-ups and mid-size enterprise software companies drive market awareness and revenue growth leading to PE acquisition/IPO stages. I build high-performing teams that foster cross-functional collaboration between product, sales, customer success, and marketing and deliver differentiated positioning across the product portfolio. I love building relationships, solving big problems, learning new skills, and doing some good in the world while doing work that matters. I am an active member of the product marketing community and love learning from others in the field. I’m an NYU graduate with a Masters in Integrated Marketing & Brand Management and Bachelor in Economics & Chemistry. Core competencies: Strategy, Product Marketing, Go-to-market Strategy, Thought Leadership, Positioning and Messaging, Storytelling, Cross-functional Leadership, New Product Launch, Saas Packaging, Sales Enablement, Partner Marketing, Content Marketing, Social Media Marketing, Demand Generation.